The Blog

Jeremy Stinton

Recent Posts

23
Sep

Top 10 Tips For Managing Online Video Content In Your Organisation - FREE EBOOK

15
Sep

5 Steps To Better Business Results With Online Video Analytics - FREE EBOOK

21
Jul

The Power of User-Generated Video in Internal Comms

23
May

When to use YouTube - and when not to

"Why shouldn’t I just use YouTube rather than a video platform like Buto?" It’s a question I hear all the time, and before I go into detail here’s the paragraph one spoiler: I strongly advocate that you use both. Here’s why and when…

01
Apr

Getting your audience to participate: Interactive video

 

64% of video viewers spend more time watching if they can participate; so it’s perhaps surprising that only 32% of communicators are using interactive video.

19
Jan

5 ways to make a BIG impact with online video...

… and by ‘BIG impact,’ I mean GRABBING the audience’s attention and then truly making it count for your brand. Here are some of my top tips for making the most of your video on the web:

16
Dec

Effective Internal Video Content: The 3 Guiding Principles

 

I spent a thoroughly enjoyable and stimulating day at Transform Magazine’s ‘Employee Brand Management’ conference last week. Although the conference remit was wide, almost all speakers touched heavily on the hot topic of employee engagement with video. Three themes kept emerging throughout the day…

09
Dec

How is video working for internal communicators?

 

With the use of video growing rapidly in the internal communications sector, there’s also a growing need for companies to manage this new content effectively. For many internal communicators this also brings new challenges in commissioning, creative direction, management and distribution of video to the internal audience.

06
Nov

6 great ways to use video in your enterprise

 As you have surely noticed, video is big news and has now become a mainstream tool for business communications. It has the power to entertain, to educate and to inform, but just as importantly it has the power to engage and to start conversations. Those organisations that fail to embrace it will be left behind, while those using it already are seeing the benefits drop to the bottom line.

13
Aug

You gave us great feedback. We listened and acted.

Posted by Jeremy Stinton

 In July, we worked closely with independent consultant Angela Law to find out more about what our clients like (and don’t like) about Buto.

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